MID-CALF

"WHEN THE DETAILS MATTER"

  • 5 CM Welt (Cuff)
    Compared to Normal 2cm on Atheltic and Hi-Ankle Bodies.
  • INSPIRATION
    Knits/texture. Devil is in the details.
  • SINGLE NEEDLE
    -Used for horizontal designs/heavier knits
    -Usually 96-144 needle
  • DOUBLE NEEDLE (JAQUARD)
    -All double needle styles have handlinked toe closures
    -All strings are inside body,(no loose strings to catch your toes on!)
  • REINFORCED HEEL/TOE
    Increases life expectancy of product in high stress areas
  • NO BRANDING
    Mid-Calf styles have no branding
  • 96-168 NEEDLE
    We like to change it up
  • STYLING SUGGESTION
    Single 96 needle
    -Boots/customer wants for a thicker sock

    Double needle 144 needle
    -Everyday Weight
    -Shoes, sneakers, suits, jeans, anything.

ATHELTIC

"FOR THE INDIVIDUAL ON THE MOVE"

  • 2cm WELT (Cuff)
    -Compared to normal 5cm Midcalf
    -Foldover
    - welt is folded inside of body
  • RIBBED CALF/INCREASED STRETCH
    Allows sock to form to calf and stay up all day
  • MESH KNIT TOP
    Increases foot breathability
  • ADDED CUSHION/TERRY
    Added comfort
  • REINFORCED HEEL/TOE
    Increases life expectancy of product in high stress areas
  • MACHINE LINKED TOE
    Stronger closure creating a more durable product for everyday activity
  • SIGNATURE N/A (INSIDE WELT)
    “N/A” logo knit inside welt
  • ARCH SUPPORT
    Ribbing/stretch added mid-foot allowing for better fit / helps to prevent sock from slipping
  • SINGLE NEEDLE KNIT
    All athletic styles are knit on single cylinder machines
  • FUN FACT
    During weartesting we would keep socks on for 24 hours at a time without adjusting. When they stayed up, we had a winner.
  • STYLING SUGGESTION
    WEAR EVERY DAMN DAY.

HI-ANKLE

"FOR THE UNDECIDED"

  • 2.5cm WELT (Cuff)
    Compared to 5cm on Mid-Calf
  • INSPIRATION
    All Hi-Ankle styles focus on perspective. Depending on the angle you look at the sock, you see a different design. Top, Side, Back, Front
  • INTARSIA
    -Free form knit found on luxury knitwear from Raf Simons to J.W.
    -Most expensive form of knitting due to time/difficulty of knitting
  • DOUBLE NEEDLE
    All double needle styles have handlinked toe closures
  • SEAMLESS TOES
    You cant feel a thing
  • NO BRANDING
    No Hi-Ankle styles have branding
  • 105 NEEDLE
    Intarsia machine with 105 needles used to create a medium gauge (everyday weight) sock
  • STYLING SUGGESTION
    -Directional/design savy consumer
    -Great with cropped/cuffed pants & shorts
    -The inbetween height

NO-SHOW

"YES, THEY STAY ON. ALL DAY."

  • MINI WELT
    Smaller welt, with increased stretch, allowing sock to contour to foot
  • HAND-LINKED TOE
    Seamless toe allows for added comfort across the toes
  • MID-FOOT RISE
    Increases foot coverage
  • GEL HEEL TAB
    Grips heel to prevent slipping
  • NO BRANDING
    No styles have N/A branding
  • Y-SEAM HEEL
    Split Seam allows for sock to grip heel to foot, further preventing sock from slipping
  • STYLING SUGGESTION
    -Buy in MULTIPLES
    -Wear with everything
    -Can be worn year round
  • ****ACCOLADES****
    Best No-Show For Men
    -WSJ August 2017
  • Best No-Show For Men
    -GQ.COM Spring 2018